Rexona
Rivals
Campaign artwork, motion and production across outdoor, television and venue environments.
Room Twenty Two worked on the Rexona Rivals campaign, creating artwork and adapting it across a wide range of advertising formats.
Starting with raw athlete photography, the work involved detailed cutouts, retouching, compositing and colour grading to create the campaign’s key visuals. These were then developed into large-format billboards, transport advertising, digital outdoor screens and a range of promotional materials for pubs and venues.
- Client
- Rexona / Unilever
- Production company
- Generator United
- Room Twenty Two’s contribution
- Key visual production, retouching, compositing, colour grading, outdoor and transport artwork, venue materials, motion graphics and TVC finishing.
Outdoor and digital outdoor
Pub and venue rollout
Voting booths, voting chips, coasters and bar runners for pubs and venues.
Television and motion
The project also extended into television, with compositing, colour grading and shot fixes for the TVC, alongside motion graphics for digital outdoor placements and the television endboard.
Images marked as mockups are generated visualisations showing the artwork in its intended environments, not photographs of live placements. The Rexona brand and the Rexona Rivals campaign concept belong to their respective owners; Room Twenty Two’s contribution was artwork and key visual production, motion and television finishing.
Contact
Have a project in mind?
Whether it’s one hero asset or a full campaign rollout, talk to us directly about what you need to produce.